DJP — Anna-Theresa

Deutscher
Jazzpreis 2025

The German Jazz Prize is Germany's leading award for artistic excellence and innovation in national and international jazz, initiated by Initiative Musik on behalf of the Federal Government.

I refreshed the German Jazz Prize's social media design within its existing CI which was then later reused for subsequent editions.

Prior to this, I worked on digital strategy and marketing for the award, growing and engaging its social media audience.

03/2025

InDesign
Illustrator

For the 2025 edition of the German Jazz Prize, I was asked to give the existing CI a fresh spin within its established colors and typography, bringing more energy and engagement to the award's visual identity.

I designed for social media — the award's main communication channel — creating posts and stories across a wide range of formats, including nomination overviews, category explainers, countdowns, ticket sales announcements, and individual nominee posts. The designs have since been reused for subsequent editions.